Basketball England has announced that Slam Jam, a revolutionary new grassroots basketball programme which aims to introduce the sport to primary school aged children across the country, will be delivered right here in Leicester.

Slam Jam has been created in partnership by basketball and educational experts and is a landmark programme for Basketball England, representing a notable investment into the grassroots level of the game. With the success of Leicester Riders here in the city, it’s wonderful to see enthusiasm for the sport on the up!

Slam Jam will be delivered in both school and community locations in Leicester with fun-filled sessions lasting between 45-60 minutes. Running for six to twelve weeks, it has been designed to provide children with their first experience of basketball and an achievable timescale to develop all the basic skills and techniques to both understand and enjoy the game. With minimal equipment required (basketballs, bibs, cones), the programme can also be delivered almost anywhere.

slam jam leicester

Targeted specifically at 7-11-year olds, children have been involved in every part of Slam Jam’s design, from choosing the mascots and characters to developing the games and drills which form the sessions. Utilising the skills and knowledge from top experts, Slam Jam provides children with the opportunity to enjoy the social, physical and mental health benefits of playing basketball. Plus, it’s lots of fun! 

One of the other key elements of basketball children will learn is the importance of teamwork.  The strong team spirit found on the basketball court offers new participants a positive and supportive environment to build their confidence and skills in the sport.

If you think it’s something your little one would enjoy, you can find your local Slam Jam programme here –

slam jam leicester