Forget feeling like your clubbing days are behind you. DAY FEVER is proving that the party is just getting started. What began as a spark of an idea among friends has turned into a full-blown national movement, and this September, it’s hitting new heights with its biggest tour ever and it’s coming to Leicester on Saturday 13 September.
Launched in early 2024 by actress Vicky McClure, filmmaker and broadcaster Jonny Owen, and Jon McClure, frontman of Reverend & The Makers, brother Chris McClure and Sheffield businessman James O’Hara, DAY FEVER has become a cultural sensation. From its debut in Sheffield’s City Hall Ballroom to a tour that’s sees thousands around the UK hit the dancefloor each month, the message is clear: people everywhere are craving a space to let loose, laugh, and dance, all before 8pm.
“It started as a WhatsApp idea,” says Jon McClure. “Jonny just said, ‘A daytime disco, how good would that be?’ We’re all a bit nuts, so we just said, ‘Come on then!’”
And it’s not just the crowds that are growing, it’s the spirit of the thing. “It feels like a massive house party at your nan’s,” laughs Vicky. “No drama, no egos, just people acting daft, getting dressed up, and having the best time.”
Running from 3pm to 8pm, DAY FEVER offers the perfect balance: a proper night out that doesn’t wreck your weekend. There’s no dress code, no pressure, and the hangover is optional, just wall-to-wall feel-good tunes and an open invitation to dance like nobody’s watching.
Day Fever is also giving back to local venues and communities. “Clubs double their takings,” explains Vicky. “We’re out by 8, and then they’ve got a full night to run. It’s been a game-changer.”
And it’s striking a chord far beyond the dancefloor. “We’ve had people in remission, people grieving, people celebrating life,” says Jon. “It’s mothers and daughters, old mates, and whole families dancing together. That’s powerful.”
With tickets selling out in hours and a growing waitlist of new towns ready to join the tour, September 2025 is shaping up to be DAY FEVER’s most joyful, jam-packed month yet.
As Jon puts it: “It’s like a wedding party where everyone actually wants to be there, and that’s magic.”
DAY FEVER will be at Athena on Saturday 13 September. Tickets are on sale now.
